Shirt Sponsor Timeline (England and Wales)
A chronological list showing the order in which clubs in England and Wales gained their first football shirt sponsor.
(* indicates non-league team at time of first sponsorship.)
1977 - 78
| Club |
Shirt sponsor |
| Burton Albion * |
Plasplugs (Nov 1977 - Feb 1978) |
| Cheltenham Town * |
National Express |
1979 - 80
| Club |
Shirt sponsor |
| Blackpool |
Easywear |
| Chester City |
Barratt |
| Everton |
Hafnia |
| Grimsby Town |
Findus (from Jan 1980) |
| Liverpool |
Hitachi |
| Luton Town |
Tricentrol (from Mar 1980) |
| Morecambe * |
Holmark |
| Oldham Athletic |
Redsure |
| Preston North End |
Pontins |
| Sheffield United |
Cantors |
| Tranmere Rovers |
Storeton |
1980-81
| Club |
Shirt sponsor |
| Barnsley |
Taits |
| Bolton Wanderers |
Knight Security |
| AFC Bournemouth |
Reg Heynes Toyota |
| Brighton and Hove Albion |
British Caledonian |
| Colchester United |
Royal London Insurance |
| Coventry City |
Talbot |
| Derby County |
Fly British Midland |
| (Leyton) Orient |
EO Papers |
| Middlesbrough |
Datsun Cleveland |
| Newcastle United |
Newcastle Breweries |
| Nottingham Forest |
Panasonic |
| Southampton |
Rank Xerox (from Sep 1980) |
| Southend United |
Charterhouse |
| Wimbledon |
Golddigger (from Sep 1980) |
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1981-82
| Club |
Shirt sponsor |
| Arsenal |
JVC |
| Barrow * |
BG |
| Brentford |
DHL |
| Bristol City |
Park Furnishers / Hirerite |
| Bristol Rovers |
Great Mills |
| Charlton Athletic |
Fads |
| Crawley Town |
Randall Glass |
| Harrogate Town * |
Jewson |
| Hereford United |
Joe Wade Sports |
| Ipswich Town |
Pioneer |
| Leeds United |
RFW |
| Oxford United |
Sunday Journal |
| Peterborough United |
SodaStream |
| Oldham Athletic |
BGR |
| Stoke City |
Ricoh |
| West Bromwich Albion |
BSR |
| Wigan Athletic |
Baldwin |
| Yeovil Town * |
Marney's Sports |
| York City |
Newitt's |
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1982-83
| Club |
Shirt sponsor |
| Aston Villa |
Davenports |
| Bradford City |
ME Norman Toy City |
| Burnley |
Poco |
| Carlisle United |
McEwan Younger |
| Doncaster Rovers |
CIL |
| Halifax Town |
Macdee |
| Huddersfield Town |
Central Mirfield |
| Macclesfield Town * |
Stockdale |
| Maidstone United * |
Brite Lite |
| Manchester City |
Saab |
| Manchester United |
Sharp Electronics |
| Reading |
Reading Chronicle |
| Rotherham United |
Patrick |
| Scarborough |
Crystal |
| Shrewsbury Town |
Link 51 |
| Stevenage Borough * |
Reckitt |
| Watford |
Iveco |
| Wolverhampton Wanderers |
Tatung |
| Wycombe Wanderers |
Reeves |
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1983-84
| Club |
Shirt sponsor |
| Barnet * |
Brent X Garage Fiat |
| Birmingham City |
Ansells |
| Cardiff City |
Whitbread Wales (Nov - Dec 1983) |
| Chelsea |
Gulf Air |
| Chesterfield |
Coalite |
| Crewe Alexandra |
County Glass |
| Crystal Palace |
Red Rose |
| Forest Green Rovers * |
Coffer Sports |
| Gillingham |
Zanussi (from Feb 1984) |
| Hartlepool United |
New County |
| Hull City |
Hygena |
| Kidderminster Harriers |
Fair Discount |
| Leicester City |
Ind Coope |
| Lincoln City |
F&T Tyres |
| Mansfield Town |
Evinson Ford |
| Millwall |
LDDC |
| Newport County |
South Wales Argus |
| Northampton Town |
Carlsberg |
| Norwich City |
Poll Withey Windows |
| Notts County |
Monarch |
| Plymouth Argyle |
Beacon Electrical |
| Queens Park Rangers |
Guinness |
| Rochdale |
Sheridan Electrical |
| Scunthorpe United |
Scunthorpe EZ |
| Sheffield Wednesday |
Crosby Kitchens (from Mar 1984) |
| Sunderland |
Cowie's |
| Swindon Town |
ISIS |
| Torquay United |
Ladbroke's Holidays |
| Totenham Hotspur |
Holsten (from Dec 1983) |
| Walsall |
Deeley's Castings |
| West Ham United |
Avco Trust |
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1984-85
| Club |
Shirt sponsor |
| Accrington Stanley * |
Stole & Muller |
| Blackburn Rovers |
ICI Perspex |
| Bury |
Spray Breaker |
| Cambridge United |
Spraymate |
| Darlington |
McEwans |
| Exeter City |
LCD Advertising |
| Fulham |
William Younger |
| Sutton United * |
Business Press |
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1985-86
| Club |
Shirt sponsor |
| Stockport County |
Langdale Services |
| Swansea City |
Diversified Products |
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1986-87
| Club |
Shirt sponsor |
| Aldershot |
TAG Garages |
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1987-88
| Club |
Shirt sponsor |
| Portsmouth |
South Coast Fiat |
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